Wednesday, 31 March 2010

Online Comedy Web Series - POST NUP



From comment from Natasha left on WHAT IS STORYGAS
We thought that you would find our animated web series interesting :)

Post-Nup is an animated show about marriage. More specifically, it’s a show about that last hour of the day, on a night when it’s pretty apparent (at least to the woman) that there isn’t going to be any sex. Our interracial couple sits in bed, recaps their day, checks email, and reveals comedic insights about their relationship and modern, urban marriage in general.

Post-Nup is a new Web Series and we are actively employing new marketing strategies to create a larger online fan base for the show as we begin the process of streaming at different WebTV sites.

So far, we have secured about 10,000 views/month. As an exclusively online Web Series, we believe in the power of online marketing as a method of increasing the leverage of online video streaming.
POST-NUP SHOW HOME SITE HERE:-
http://www.postnupshow.com

POST-NUP YOUTUBE CHANNEL HERE:
http://www.youtube.com/user/ThePostNupShow


PostNup: Episode 1


In Episode 1, Gaby is giving Omar the silent treatment. Unfortunately for Gaby, Omar discovers that being a cartoon has some amazing perks, such as being able to read your spouses thought bubbles. With access to Gabys brain (which, BTW, is still running Mac OS 9), Omar sees her thoughts, explores her fantasies, and ultimately, decides to use his cartoon power to control her.



Post-Nup: Episode 2




Post-Nup: Episode 3




POST-NUP SHOW on FACEBOOK


POST-NUP also has a great blog about the process of web series production.
http://www.postnupshow.com/blog


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Tuesday, 30 March 2010

How to get all this web series stuff direct by email

Find these links to web shows, creators, producers, industry news and productions useful?



You subscribe to these blog posts direct by email as a daily digest:-
all you have to do is click on this link

http://feedburner.google.com/fb/a/mailverify?uri=storygas


Which takes you here:




Where you can enter your email address and word verification.

New posts are delivered automatically by email, and you can unsubscribe at any time.

The link again...
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...and if you've already received this by email - THANKS FOR YOUR SUPPORT! - Feel free to forward to someone you think could use it!

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Monday, 29 March 2010

WEBISODE? Is webisode the right term for your episodes? Or does it denigrate your work?

GREAT discussion on twitter over the term "WEBISODE" found via @richardhartley

webisode is it the right term to use for an episode of a web series or webseries

From Eric Mortensen
Bio director of content development @ blip.tv. beginner thereminist. cookie thief.

Please stop using the word #webisode. Is that really the message you want to send? Wannabe TV episode? Don't denigrate your work.



Here's his side of the conversation... (most recent first)


@AnthonyDeLosa Perhaps we'll have this discussion in person someday.

@AnthonyDeLosa So, to bring us back a few steps..does #webisode mean interactive? Does it mean something broader than TV?

@AnthonyDeLosa The web is largely where it's watched for now.Absolutely.But things change fast and thinking only in terms of Web = mistake.

@AnthonyDeLosa There's still a lot of work to do. An INSANE amount of work. But if the next 5 move as quickly as the last 5? BLAMMO!

@AnthonyDeLosa We've been grappling with that for 5 years now. This industry has moved forward at an astonishing rate over that time.

@AnthonyDeLosa We've been delivering web series to Sony TVs for 3 years now. Roku,Tivo,AppleTV, too. Content comes from the web, not to it

@AnthonyDeLosa But "web series" isn't about where it's watched. It's where it comes from. Why would someone make something just for the web?

@AnthonyDeLosa I have issues with "web series" and "indie music", too. But I see the logic there. They serve a purpose for the time being.

@AnthonyDeLosa Web series tells you where content comes from. It's sorta like "indie music". Webisode suggests "not quite a real episode".

@AnthonyDeLosa But who is looking webisodes? Who is looking to be entertained, but *only* by "webisodes"? What viewer even uses that word?

@nicolespag I really don't understand the word's purpose. I wonder who was the first to use it.

Head over to @podictionary for more on the word "episode". http://podictionary.com/?p=170

"Episode" has been used in everything from Greek tragedies to Who Wants To Marry a Millioinaire. It's the right word for your show, too.

###



And on the other side of the chat... @anthonydelosa
Anthony DeLosa
Creator: Neighborhood Watch @TheHollywood Web Series

(most recent comments first)

@ericmortensen Thanks for an interesting discussion. One thing I can absolutely agree on, without a doubt there is a lot of work to do.

@ericmortensen experiences and worlds unique to the web not inferior versions of TV shows. I think there will always be a place for that.

@ericmortensen Whenever I look at web shows I ask "why does this exist on the web and not on TV?" I'm interested in creating interactive

@ericmortensen But does the average person view that way? How long before they do? Have to meet the capability of the average user.

@ericmortensen I think web series is where it's watched. If there is interaction and requires use of the keyboard that's where it needs 2 B

@ericmortensen I feel as an industry "WebTV" fails to let the average person know it exists and where to find it.

@ericmortensen Either you go to the audience or you hope the audience somehow finds you. Not just on the show level but on the ind. level.

@ericmortensen I always go back to hulu. They have the most known IP in the world but took to TV to tell people where to find it online.

@ericmortensen I think there will always be content made just 4 the web. That viewers aren't looking 4 is because they don't know about it.

@ericmortensen I can see where using web series and webisiode would be redundant. Fair enough.

@ericmortensen I have no love for the term but "web series episode"-"webisode", "tomatoe"-"tomatoh" IMO

@ericmortensen You could never just use episode by itself. You'd have to preface it with web series anyway which is the same as webisode.

@ericmortensen Where discovery is enemy#1 webisode is necessary. It makes it clear that it is an episode of something made for the web.

###

I hate the term 'webisode', but not as much as the term Web TV, which really does feel backward looking, and inaccurate (for failing to distinguish TV episodes merely uploaded from interactive storytelling)...

...but only because the word 'webisode' feels ugly and pretentious. But as Anthony says,
Where discovery is enemy#1 webisode is necessary. It makes it clear that it is an episode of something made for the web.


Someone out there must have a better term?
(we don't call TV programmes "films")
(for our friends in the US: we don't call TV programs "movies")

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Friday, 26 March 2010

10 Steps For A Facebook Fan Page - from the next web



Via @LucFalempin

Great top 10 list by Ayelet Noff on how to create a fan page on facebook.

The tips are written from the angle of social marketing for brands...

but it's a pretty complete checklist for getting your web series onto facebook... and includes...
1) Open Page – I have often seen the mistake of many companies opening a group or a personal profile for a company. Facebook has created Facebook pages for commercial companies to be able to carry on conversations with their consumers. Pages (unlike personal profiles or groups) enable brands to view insights such as fans demographics, number of interactions with fans, etc.

2) Content is king – Add dynamic content such as screenshots of highlighted areas on your site, videos of explaining your service, stuff that people would be able to look at when they make the decision of joining your fan page or not.

3) Networking – After you’ve uploaded enough interesting content, suggest your page to relevant members in your network.

4) Find your target audience - Finding the people within Facebook that will take an interest in your brand and in your campaigns and make sure they know your page exists.

5) Keep the conversation awake – Create live discussions on your page by both utilizing the status feature and also the discussions app.

6) Excite people about your brand again and again - Create frequent contests and special campaigns for fans to take part in and reward them for their participation with either social or monetary incentives that have to do with your brand.

7) Create a Welcome tab

8 ) Bring Value - Create other tabs that are relevant to your brand.

9) Utilize Facebook’s Insights - How many interactions did you have with fans this week? How many people commented on your posts?

10) Increase your exposure - Promote your Facebook page on your email signature, on your homepage, in other social networks that you’re a part of and in all outgoing materials to bloggers and journalists.


From CLICK HERE FOR THE FULL ARTICLE...


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Wednesday, 24 March 2010

KateModern on The Money Programme - Media Revolution




Mentioned this almost exactly a year ago here!http://storygas.blogspot.com/2009/03/katemodern-and-me-on-money-programme.html

Here's an extract.

KateModern Mention on TV




From BBC News Money Programme:-
A decade ago, the UK was a net importer of television programmes. Now we're one of the most powerful players on the international television stage, exporting more than half the world's TV "formats".

Consumers are changing the way in which they watch television
But a transformation in the way viewers consume television is turning the industry's business model on its head and threatening the long-term future of this, one of the UK's most significant creative industries.

'Profound' changes
All the UK's major broadcasters have set up websites to allow viewers to watch their programmes via the computer, while social networking sites such as Bebo are carrying television content and even originating their own shows.

As the lines between television, the internet and social networking sites blur, this presents exciting but controversial new opportunities to bring advertising revenue into programmes.

Experts predict a future in which broadcasters gather substantial amounts of information about viewers and sell this data to advertisers who target their messages much more precisely than at present.

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Monday, 22 March 2010

Net Neutrality



In all of the rows brewing over online content, I’ve only ever seen fears over access and availability and supply of content... not fears of access and availability and supply of the bandwidth itself.

So thanks to this article by Ted Johnson in VARIETY, for the first time, I came across the term
NET NEUTRALITY

A central argument is the worry that Internet service providers, such as Comcast, Verizon, et al., could give speedier delivery to some websites and services than others.

That would drive monthly subscribers to some websites while they eventually shut out the slower ones. And as Hollywood increasingly looks to the Web to deliver entertainment -- via video streaming, downloading and techniques that are still in the formative stage -- billions of dollars annually could be at stake.

The fear is that without the teeth of government restrictions, the Internet will one day resemble cable TV, where consumers are at the mercy of the dealmaking prowess of operators and networks, who decide what viewers can get via bundled tiers of channels.

When someone subscribes to cable, they get certain channels because those companies made a deal to be there, and some Web folk want to ensure that the Internet avoids the more-money/more-access approach.
CLICK HERE FOR THE FULL VARIETY ARTICLE


Seems its been around for a while -- here's an explanation in video form from December 2006....

Save the Internet!


http://www.SavetheInternet.com
WINNER of a 2007 Webby People's Voice Award!


SaveTheInternet YOUTUBE CHANNEL HERE:
http://www.youtube.com/user/SaveTheInternet


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