Seth Godin: Quieting the Lizard Brain
Bestselling author and entrepreneur Seth Godin outlines a common creative affliction: sabotaging our projects just before we show them to the world. Godin targets our "lizard brain" as the source of these primal doubts, and implores us to "thrash at the beginning" of projects so that we can ship on time and on budget.
These quotes leapt out:
SHIP ON TIME rather than being a wandering generality.
What you do for a living (even webseries creators) is SHIP. You are not creative for a living. Everyone is creative.
Why do human beings sabotage their work?
The lizard brain.
It's selfish, hungry, scared and horny.
The resistance (to finishing a project) gets worse the closer we get to shipping.
The genius part is to get the lizard brain to shut up.
"I am really careful at the start of a project... to thrash it".
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