Monday, 25 July 2011

Webseries Storytelling - The Ludic Marker (Letting your fans know its a web series?)

Via the awesomeWebSeries Today
Great blog post on this very specific aspect of online storytelling, written by Tom Liljeholm
The uncanny valley of Transmedia Storytelling

The ludic marker was a way to inform participants that they were taking part of something fictional. There were three main ways to create a ludic marker;

•The popup disclaimer, leaving websites themselves intact and ‘unharmed’ by the not-so-seamless conducts.

•The constant marker, putting a symbol, logo or other common denominator on all pages and content, making sure that when participants understood that they were in fact playing a game, they would not have to doubt weather or not new content was a part of the experience or not.

•The spectacular setting, where the story was simply so unbelievable that it had to be obvious that it was not real.

I have seen a growing trend of making transmedia experiences ‘seamless’. A lot of people seem to think that immersion can only be achieved when people actually think that a story is real. I am here to tell you why you are wrong and why that is bad.


Tom Liljeholm on TWITTER @tomliljeholm


CLICK HERE for all posts about WRITING for web series

CLICK HERE for all posts labelled TIPS

Finally, if you'd like me to email these blog posts to you directly, just click here to try it out! THANKS!

No comments: