While we're all wondering how to monetise web content... have a look at how Sanderson Jones is web-contenting his monetised live event.
Maybe we could technically look at this as a form of web series?
It's a blur between the brand and the content - the idea is the content.
FROM www.comedysale.com
Hello I’m Sanderson Jones, and this is the first step in my mission to personally sell all the tickets to a massive gig in October. The idea started at the Edinburgh Fringe festival last year, when I sold tickets to my own stand up show on the street. Having once been a door-to-door salesman in the South of France (considerably less like a porn film than you’d think), chatting to festival goers enjoying themselves in the sun was a cinch and, even better, was playing to a crowd of folk I’d met before.
Doing gigs where I’d personally begged/persuaded the vast majority of the audience to come, crossed some weird boundary of intimacy (not weird like that). Clearly mystical juju takes place when the balance of power is altered, like a million souls crying out at once. As the festival continued a few thoughts coalesced into this idea (creativity in action!): if I could sell that many tickets to 25 shows, wouldn’t it be even more ridiculous to sell all the tickets to one big show?
Yes. Yes it would.
MORE HERE:- www.comedysale.com
ComedySale.Com: An Introduction
This is me explaining ComedySale.Com. It's part-website, part-mission as I try to personally sell all 500 tickets to a one off stand up show (performed by me) at the Union Chapel. I have to personally sell all the tickets: no internet sales, no venue sales, no phone sales.
Sanderson Jones on TWITTER @comedysale
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